Service

AI Product Photography

Campaign imagery built around your product. We develop the visual direction, create the images with AI, and finish the selected frames by hand. One product can become a coherent launch.

From source photo to campaign

The bottle is the beginning.

A simple product reference can become a world people want to enter. Follow an already-branded TARDE bottle from an ordinary kitchen-counter image to five distinct campaign shots.

TARDE is an original HNRX Studio concept for a fictional drink. The source reference and campaign images were created with AI for this demonstration.

01 / What we start with

A reference. Then a reason to stop.

You bring the product and its branding. We use your photos and packaging references to develop the setting, lighting and story around it. This studio concept shows that process.

Branded TARDE bottle on an ordinary kitchen counter
The product reference
Existing branding. Ordinary kitchen light.
Complete TARDE bottle in a bicycle basket on a sunlit Tulum street
The campaign image
A product with a place, a mood and a story.
02 / Before making the scenes

Keep the product. Direct the scene.

The bottle already has a name and a visual identity. Our photography brief is to make it feel at home in an unhurried coastal afternoon, with a shared palette and feeling across the scenes.

TARDE name printed in ivory below the embossed emblem on the original bottle
The product we build around
Name, packaging and product details guide the imagery.
TARDE / Sparkling hibiscus concept

An afternoon worth slowing down for.

That idea gives the campaign its direction: lived-in coastal places, friends, warm light and a cold drink. The bottle’s plum glass becomes the color that connects the scenes.

  • The product: plum glass, a gold cap and an embossed sunburst.
  • What stays: the existing TARDE wordmark, ivory lettering and packaging details.
  • The world: Tulum streets, beach afternoons and an evening around the table.

Your existing brand is the starting point. We agree the visual direction and intended placements before creating the campaign images.

03 / Five images. Five jobs.

One bottle. An entire afternoon.

The bicycle image opens the story. These four new shots extend it with a different setting, camera angle, lighting treatment or purpose in each frame.

Three branded TARDE bottles in ice inside a cream beach cooler
02 / The occasion

Make cold feel tangible.

Ice, condensation and friends at the water give the drink a reason to be there.

Designed for: seasonal social and refreshment stories

TARDE bottle beside friends playing dominoes at a green table at dusk
03 / The ritual

Give the product company.

A new camera position and evening light shift the story from a sunny afternoon to time around the table.

Designed for: editorial storytelling and social

Close-up of the embossed TARDE bottle with condensation and ivory lettering
04 / The material

Let people look closer.

A separate three-quarter material study brings the embossed glass, ink and droplets into focus.

Designed for: product pages and packaging detail

Whole TARDE bottle and a tumbler on a sunlit diner table with open space to the left
05 / The product hero / Landscape
A clearer commercial view

Room for the message.

The diner image gives the complete bottle a quieter stage. The open space on the left is intentional: a website headline or campaign message has somewhere to sit.

04 / Compose for the placement

A wider frame needs a wider idea.

Here is one finished image in two compositions. The landscape version expands the setting so the whole product stays visible and the frame has space to work.

Portrait TARDE bicycle image showing the whole bottle
Portrait / 4:5
Social feed composition.
Landscape TARDE bicycle scene with the complete bottle and wider street setting
Landscape / 16:9
Recomposed with more scene and room for a message.

Your Starter Pack includes five distinct hero images, each in two agreed formats. We confirm those placements before production so every file has a purpose.

Explore the TARDE case study
Your project / At a glance

Start with the product. Plan for the placement.

Start a product project
Best for
Brands that need hero product imagery for launches, digital campaigns, social and websites.
What you send
Clear product photos from several angles, readable labels or packaging artwork, brand guidelines, and the placements the images need to fit.
What you receive
The Starter Pack: one approved direction, five distinct hero images for one product, two exports per image and one revision round within that direction.
Timing & investment
$950 fixed. Five business days after the deposit, usable references and direction are approved. A start and delivery date are confirmed before production.
Selected product worlds

The product stays recognizable. The world around it changes.

We build a visual system around the thing being sold: appetite for food, velocity for performance, restraint for luxury. Every choice is there to make the product easier to remember.

Dark green sculptural high-top sneaker suspended over a concrete studio floor

Independent concept / Footwear

Emerald Aftershock

Keep the icon. Change the mythology.

A single-color treatment makes every texture work harder. The deep green feels collectible instead of novelty-driven, while the airborne composition turns a product portrait into a launch image.

Signal
Rarity, energy, material detail
Built for
Drop campaigns, paid social, retail
Silver angular electric truck in a monumental concrete structure after rain

Independent concept / Automotive

Electric Monolith

Let the environment repeat the product.

Hard concrete geometry echoes the vehicle's shape; wet reflections double its silhouette. The result is architectural, controlled, and built to feel larger than a conventional car photograph.

One studio / Different categories

Range without losing direction.

Red performance sunglasses on brushed steel
Redline OpticsPerformance eyewear / Independent concept

One red surface turns function into a visual signature.

Blue luxury chronograph watch lit with warm cinematic highlights
Precision in MotionLuxury watch / Independent concept

Cool material, warm light, and enough restraint to let detail sell.

Orange soda bottle surrounded by ice and an orange liquid splash
Liquid HeatBeverage / Independent concept

Cold cues and explosive motion make refreshment immediate.

Velora Barrier Dew Serum in a clean luminous skincare setting
VeloraOriginal HNRX concept / Skincare

A fictional product built from name to packaging to launch frame.

Black Orchid fragrance bottle surrounded by smoke and dark orchids
Black OrchidLuxury fragrance / Independent concept

Smoke, shadow, and floral form turn scent into atmosphere. View case study

Velora is an original HNRX Studio concept. All other images shown in this portfolio section are independent concept studies and were not commissioned by or produced in affiliation with the brands depicted.

The Starter Pack

One direction. Five finished hero images. Ten formatted files. $950, fixed.

  • One creative direction, developed and approved before production
  • Five distinct, art directed hero images for one product
  • Two crops or exports of each image: one square or portrait for social, one landscape or wide for web or ads. Ten finished files total.
  • Full finishing pass on every one: inspect, repair, grade, upscale
  • Web ready and high resolution delivery
  • One revision round for adjustments within the approved direction; new directions and new image concepts are separately scoped
  • Five business days
  • Standard commercial usage rights for digital and social

Half on booking, half on delivery. We confirm the creative direction, references, placements and delivery date before production begins.

Not included: brand identity, naming, packaging design, video production, additional products, new creative directions after approval, or extended out of home and packaging licensing.

Optional add on

Love one of them moving? Motion can be scoped after the strongest still is approved, based on duration, shot count, formats, and finishing.

Start with the Starter Pack

The Personal Brand Starter Pack

For creators, founders, and personal brands. Begin with five finished hero images of you, then expand the strongest direction into a larger campaign when the project calls for it. $1,200, fixed.

Six-frame proof board beginning with Pedro's plain portrait and showing five finished eyewear campaign images
Oakley independent concept / Real source portrait

One portrait to an eyewear campaign.

See the source, creative rule, likeness process, product integration, symbols, environments, and finished image system.

View complete case study

Four-image Full Bloom Decor campaign board with portrait, floral artwork, titles, and campaign scenery
Full Bloom Decor / Real client work

One portrait to a cinematic launch.

See the challenge, concept, campaign expansion, storyboard, creative direction, execution, and finished brand film.

View complete case study

Starter-pack systems

These sample boards show the focused five-look deliverable before any separately scoped campaign expansion.

Personal Brand sample showing the same woman across five finished hero looks
Starter system 01Sample concept / One likeness, five finished looks
Personal Brand sample showing the same man across five finished hero looks
Starter system 02Sample concept / One likeness, five finished looks

Oakley is an independent concept and is not affiliated with or endorsed by the brand. Full Bloom Decor is real client work. Campaign extensions are separately scoped from the $1,200 starter pack.

  • Your likeness locked once, then kept consistent across all five images
  • Five distinct hero looks under one approved direction: full length editorial, lifestyle, close up portrait, brand integration, and a bold scroll stopper. Five looks, not five outfit swaps.
  • Two crops or exports of each image: one square or portrait for social, one landscape or wide for web or ads. Ten finished files total.
  • Full finishing pass on every one, with extra care on faces and hands
  • Web ready and high resolution delivery
  • One revision round for adjustments within the approved direction
  • Five business days, once your reference photos are in
  • Standard commercial usage rights for your own likeness, digital and social

What you send first

Six to twelve clear photos of yourself: a few straight on, a few at an angle, a couple full length, in good light and recent. The likeness is only as strong as the references.

Half on booking, half on delivery. We only create your own likeness, never a third party's without their written permission.

Not included: video or motion of you, new creative directions after approval, additional looks beyond five, or an invented brand character (that is The Digital Muse, a separate service).

Start with the Personal Brand Pack

Questions

One creative direction, five distinct hero images for one product, two exports of each image, a finishing pass and one revision round within the approved direction. The package includes standard commercial digital and social usage. Motion, new directions and extended usage are separately scoped.

The Starter Pack includes one revision round for adjustments within the approved creative direction. It does not include a new direction or new image concepts. Larger engagements set revision rounds in the scope.

Digital marketing and social use are covered by the standard rights included in every package. Out of home and packaging fall under extended licensing, which is priced as an add on. Say where the work will run and the scope covers it.

Yes. The Personal Brand Starter Pack is five finished hero images of you for $1,200 fixed. We lock your likeness from the reference photos you send, then build five distinct looks that stay consistent and fully finished, faces and hands included. It covers your own likeness only. An invented character that becomes a brand's recognizable face is a separate service, The Digital Muse.

One product. Five hero images. Five days.

Start a project